Shel Horowitz is someone I have admired for many years. I love how he introduces himself on his Wikipedia page…”an American author, international speaker, and marketing consultant. He has been an early and consistent popularizer of the idea that businesses can succeed by embracing principles of honesty, integrity, and environmental responsibility. More recently, he has […]
Business Strategies and Tactics
Business Strategies and Tactics Many entrepreneurs and small business owners do not spend much, if any time planning for their business success. The biggest reason, in my opinion, is that they are not aware how easy this can be when they are willing to take the time and make the effort to plan out what […]
Content Marketing for SEO
SEO is an important component in the strategies and tactics you use to improve the traffic coming to your website. Using one or all of these ideas will improve traffic exponentially. But, one thing to remember is that getting traffic is to your website and online marketing is a “long game” meaning this is something […]
Off Page SEO
Off Page SEO Any type of process that will improve page rank and traffic that is performed off your website, such as guest blogging, performing interviews, selling products on other sites, activity on social media websites, social bookmarking, participating on forums and more are all considered off page SEO. 8 Tips to Improve Off-Page SEO […]
Podcast: Michel Fortin – Copywriter
I first met Michel Fortin, copywriter extraordinaire, in 2008 while I was attending my first live event. It was the Big Seminar in Atlanta, and Michel and his new wife, Sylvie, had just come down from the stage after presenting to a crowd of over two thousand people. Within a few days I had been […]
Podcast: Brian Basilico, Social Media Expert and Bestselling Author
Brian Basilico is an author, speaker, and social media expert. He lives in Aurora, Illinois, a town about thirty miles west of Chicago. His bestselling book, It’s Not About You, It’s About Bacon, describes and explains basic marketing principles and defines the ‘know, like, and trust’ factor into the equation. It also has a companion […]
When Life Hits You Like A Sledgehammer In The Solar Plexus
Sometimes life events can hit us like a sledgehammer to the solar plexus, but it’s important to move past them and get back on track as quickly as possible. This year has certainly been a challenging one for me on a personal level, but I found that once I got my bearings my life and […]
Podcast: Book Copy Editor Tanya Brockett
Tanya Brockett, copy editor and authorpreneur, was my guest for this episode of my podcast series. I initially met Tanya in Austin while presenting at Joe Vitale’s live event on entrepreneurship and mindset. We spoke briefly, yet I felt a connection with her right away. It wasn’t until she contacted me over a year later […]
Entrepreneurial Success Factors: Adopting the Mindset of Mastery
Entrepreneurial Success Factors I’ve been reading The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results by Gary Keller and Jay Papasan and making some changes in my thinking about my own business. In Chapter 16, entitled The Three Commitments they explain the three commitments required in order to achieve extraordinary results in your life […]
Podcast: D’vorah Lansky on Podcasting for Beginners
Podcasting for Beginners I have known D’vorah Lansky since 2009 and have had the pleasure to work with her personally as she began her online business. She is now a marketing rock star and one of the few people I’ve had as a guest for my podcast series for the second time. D’vorah’s true audience […]
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