Sweat Equity to Build a Lucrative Business When I began investing in real estate back in the late 1980s someone told me about the concept of “sweat equity”. The definition of this term, according to the Internet is an interest or increased value in a property earned from labor toward upkeep or restoration. This proved […]
Online Marketing Tricks to Build Your Business
Online Marketing Tricks When it comes to online marketing, tricks are always a temptation. But if you’re thinking that by tricks I am referring to something questionable, I am not. Think of these more as tips than as something that we shouldn’t be using to help our businesses grow. One of my Finnish friends, direct […]
Natural Born Salesperson
The Natural Born Salesperson So how are your selling skills? Have you ever heard the term “You’re a natural born sales person?” Someone born with a natural style of selling that isn’t annoying or pushy? But is being a likable salesperson something you are born with or is it something you can learn? Personally, I […]
Internet Marketing Six Pack
The Internet Marketing Six Pack Course When I came upon the idea of starting an online business I didn’t have a clue as to where I should start. In search of an outline or step by step model or instructions, I finally came to the conclusion that I would have to spend the time to […]
Smart Marketing Goals
Smart Marketing Goals Goal setting is an important part of doing business. You have to set goals for every aspect of your business and that most certainly includes marketing. You’ve likely heard that goals need to be Specific, Measurable, Attainable, Relevant, and Time-Bound. The acronym for this strategy is S.M.A.R.T. The reason this is a […]
Business Strategies and Tactics
Business Strategies and Tactics Many entrepreneurs and small business owners do not spend much, if any time planning for their business success. The biggest reason, in my opinion, is that they are not aware how easy this can be when they are willing to take the time and make the effort to plan out what […]
New Marketing Strategies 2015
New Marketing Strategies 2015 After doing things in the same way for the past couple of years I am happy to report that I do have a new philosophy when it comes to building a sustainable business for 2015 and beyond. It is a three-pronged approach that is working extremely well for me and for […]
Online Marketing Productivity Habits
Online marketing productivity habits can definitely increase your bottom line, and Dennis Becker has written a post about this that I highly recommend. He breaks down his strategy into five ‘Productive Habits’ and I resonate the most with #1 – They plan what they are doing each day. This is what Dennis says about this: […]
Do You Have What It Takes To Be A Marketing Consultant?
Are you a marketing consultant who gets real results for yourself and for your clients? This can be a lucrative source of income if you know what you’re doing. I’ve been consulting in the areas of marketing, social media, content creation, and online visibility for individual entrepreneurs, small businesses, and corporations for several years now […]
Become A Local Celebrity to Grow Your Business Exponentially
When you become a local celebrity and the world can be your oyster. Recently I had a special dinner with a friend at an Italian place in Santa Barbara called Ca’Dario. The owner is an overnight sensation thirty years in the making, who followed his passion when he came to America to learn the restaurant […]
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