Google My Business: Marketing and SEO That Makes Sense Google My Business (GMB) is an essential marketing tool for any brand. Through GMB, you can update your business information on Google; appear on Google Maps; allow customers to make reservations, get directions to, or directly call your locations; and engage with existing and potential customers […]
Google My Business: How to Use It to Your Benefit
Google My Business Will Be Beneficial to Your Business Google My Business or GMB is by far the best tool to help you market and grow your business. It is user-friendly, free, and can be used by any business owner. If you know it’s ins and outs and take advantage of the convenience it brings, […]
Google My Business – Getting Started
A Google My Business Listing Checklist and Optimization Guide Showing up at the very top of a Google search can mean money in the bank due to the fact that more than 30% of all clicks go to the first result listed (not including ads). As a local business, showing up in the top three […]
Doing Business the Old Fashioned Way: Face to Face
Why Doing Business the Old Fashioned Way Makes Sense Long ago, before the internet or television or broadcast radio or the telephone or email or smart phones or even the printing press were invented, business owners got the word out about what they had to offer in a unique way. They actually had to talk […]
Small Business Marketing: Proven Business Model
Small Business Marketing as a Business Model When I started my online business in 2006, my dream and goal was to write and sell eBooks on a variety of topics and create information products to sell online. When a family member needed my help getting his new business off the ground, I was more than […]
Non-Profits and Fundraising for Small Business
Non-Profits and Fundraising: Small Business Can Benefit Whether you are a small business owner or you market for local businesses, getting involved with non-profits and fundraising will make a difference in your bottom line. Once people in your community see that you care about causes that are important to everyone, you will be perceived as […]
SEO for Small Business: Easier Than You Thought
SEO for Small Business – Crucial to Your Success SEO for small business is big business, especially if you are using the magic of SEO (search engine optimization) to get ranked by Google, Yahoo, and Bing for your keyword phrases. I have taught these principles in the past and wanted to expand upon them and […]
Marketing for Local Business – An Excellent Business Model
Marketing for Local Business to Make the Phone Ring When I began marketing for local businesses, my first client was a family member who had just started a handyman business. He had been laid off from his job and needed to earn income quickly to support his family. What he had not anticipated was the […]
Leverage the Internet to Build Your Business
Is It Time to Leverage the Internet? The calendar may say 2017, but are you doing business as if it were still 1999? What I mean by this is that it may be time to add an online component to what you are doing in your bricks and mortar business. Allow me to explain further […]