Why the Best Leaders are NOT Experts When it comes to being an entrepreneur, online marketer, or a public speaker, it’s a huge advantage if you are NOT a credentialed expert. It may sound counterintuitive, but it’s true. Here’s why the best leaders are not experts: When you’re a regular person instead of a polished […]
LinkedIn: Profile Optimization Strategies
LinkedIn Profile Optimization Strategies and Settings What kind of message does your current LinkedIn profile make to potential clients? Is the first impression others see what you want them to know about your brand? Did you know your LinkedIn profile is almost as important as your website? Do you know which sections of your profile […]
Right Time for Entrepreneurship
When is the Right Time for Entrepreneurship? The idea of becoming an entrepreneur seems to really hit a lot of us when we are under a great deal of stress. Work pressures or the thought of being your own boss makes entrepreneurship sound really grand, no doubt about it. The truth is, there probably isn’t […]
Authorship: How to Outline Your Content
How to Outline Your Content Once you’ve finished your research, you’ll probably have dozens or even hundreds of ideas. However, don’t let the sheer volume overwhelm you. You can take all of these notes and thoughts and turn them into a great outline. **Scroll to the bottom to download a checklist on How to Choose […]
Authorship: Researching Your Topic
Authorship: Researching Your Topic and Determining Your Goal Writing and publishing a book on your topic can grow your business in exciting, new ways. Some marketers, online entrepreneurs, and small business owners use books to grow their platforms, increase their income, and even develop a fan base. When it comes to authorship, researching your topic […]
Morning Daily Routine: Leading to Authorship
Morning Daily Routine – This Will Change Your Life and May Lead to Authorship In 2006 I resigned from the school district where I had been employed as a classroom teacher for the previous twenty years. My last day was on June 30th, 2006 which coincided with the last day of the district’s fiscal year. […]
Influencer Marketing: Profit for Your Business?
What Is Influencer Marketing and How Do You Profit from It? Some users on social media post about their experiences with a brand and earn money for doing this. Typically, the people who earn the most from these posts are popular influencers. Influencers usually have large social media platforms and are trusted by their fans […]
Building Confidence for Entrepreneurs
Why Building Confidence for Entrepreneurs Makes a Difference I have gone from living a life that was not serving me to creating one that is more than I could ever imagined, simply by boosting my confidence and taking action on a daily basis to shift my thinking and mindset. I speak and write on this […]
You Are Your Brand
Your Brand. What Does That Mean to You? You Are Your Brand Here’s a secret successful marketers know: customers don’t buy a product. They buy you. Your personality. Your experience. The unique qualities only you possess. There was a time when “branding” meant a corporate-looking logo and a slick catalog, but in today’s online marketplace, […]
Simple Action Habits
Simple Action Habits: Embrace Them to Create a Life You Love Marissa had dreamed of becoming a speaker since she was in high school. But she always told herself that she couldn’t pursue her dream because she was too shy. When she shared this with a friend, her bestie challenged her to look at the […]
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