After blogging successful since 2006, I highly recommend you encourage your blog’s almost natural, viral ability. Everyone wants their blog post to go viral – to be picked up by news publications and hailed as a blockbuster of sorts. But viral can mean many things, and if your content is converting well, it may not have to travel far to have the financial impact you’re looking for. The goal of achieving the “blogging gone viral” concept may be closer than you think.
Make sure you’re using social sharing buttons on your blog posts. They should be at the top and bottom of your blog. Some people even have a hovering button that follows the reader as they scroll.
These can allow people to share the information via email, Pinterest, Facebook, Twitter, and more. You can tailor it to your needs. Just add whichever one you feel looks best with your blog aesthetic and let it work on your behalf to increase traffic and branding.
Remind your readers to share the content with others. People often need that blatant call to action in order to do something. They may be so engrossed in your overall message that they hadn’t thought about sending it to a friend or sharing it on Facebook, so that simple nudge in the right direction can make a big difference.
Also, share the blog yourself – with a snippet from the post that entices a reaction on various social media platforms. Engage everywhere – with comments on your Facebook post, on Twitter, in emails, etc.
There is no perfect template that works 100% of the time for all bloggers. As the weeks and months go on, you’ll get a feel by the statistics on your blog as to what your readers respond most to.
You’ll continually tweak and improve your blog formula until it converts highly for you and becomes the epitome of what other bloggers in your niche strive to be like. The one thing you have to remember is, it takes time to hone your skills and find your groove, so don’t give up after one or two posts – just pinpoint what your audience needs and then deliver it!
Blogging Gone Viral Requires You to Link Out Appropriately
For some, success is found in terms of how their efforts are monetized. So if your goal is to maximize the profit potential of every post you publish, you’ll want to be responsible with how you link out to other places.
First of all, don’t be afraid to share the spotlight with other experts you consider to be your competitors. Sometimes someone else will go into more detail about a topic or give a different take on it. You openly sharing links to additional information your audience may enjoy isn’t a stupid move – it means you’ve curated good content for your audience, which they will appreciate.
Remember the movie Miracle on 34th Street? In the film, the Santa who is hired to push products in store gains a loyal following for them because he directs people to competitors if Macy’s doesn’t have what they need.
It’s a universal idea that people appreciate those who genuinely want to help them and aren’t always looking to make a quick buck. So while you might be sharing the leadership role, you can rest assured this trust you’re building with people will pay off in future recommendations for products and services.
In terms of linking to things that will make you money, make sure you screen offers like you would for a relative or friend you’d protect. Consumers are always wary of recommendations, but if they follow your affiliate link and find value in what you sent them to, it will earn their respect for future sales as well.
It’s okay to divide your recommendations up according to types of solutions as well as a variety of budgets. For example, you might link to a video course and a text-based course. You might also post in the blog something for those who have no money to spend, those who have a small budget, and those who can afford to splurge. This just means you’re looking out for everyone.
The only thing you don’t want to do with links is blind your readers will a sea of blue, underlined links elsewhere. It not only looks spammy, but also desperate. You can sprinkle links throughout, or compile them at the bottom for easy reference. Visit my newest site to see how I’m utilizing what I’m teaching you in this post for the “blogging gone viral” concept.
I’m bestselling Wall Street Journal and USA Today author, independent publisher, and serial entrepreneur Connie Ragen Green and I would love to connect further with you. If you have an interest in hosting video live streams to enhance your goal of the “blogging gone viral” concept, even if you’re an introvert, to help you skyrocket your way to success, please check out my comprehensive training for beginners at Video Live Streaming for Introverts so you may get started right away.