Do You Have the Fear of Success or Failure? I grew up in a family based on the principle of fear. There was fear of the dentist, fear of flying, fear of being embarrassed, and basically, fear of failure. This precluded us from trying most things, as the probability of failure increases with each new […]
Creating Your Sales Offer Funnel
Why Do You Need A Sales Offer Funnel? Your job is to create the right information and content to lead your audience from awareness to purchase. A great way to do that is through creating a sales offer funnel. You’ll match each stage of your audience’s buying cycle to the content that helps them become […]
Planning Your Sales Offer Funnel
Planning Your Offer Funnel If you want to be successful in your business and marketing, it’s important to learn about offer funnels so that you can automate the process by which you create awareness, gather leads, and follow up with prospects so that you can seamlessly increase sales. The offer funnel is what you pull […]
Taking Risks for Entrepreneurs
Taking Risks in Life and in Business When I worked actively in real estate over a twenty year span during the eighties and nineties I developed a reputation for being a risk taker. Always one to have a positive outlook on life, it was not unusual for me to purchase the ugliest and most run […]
Connecting With Influencers to Grow Your Business
I’m not sure when I was first introduced to the concept of “influencers” but it was quite intriguing to me at the time. The concept included the ideas that certain people, whether they are in your local community, somewhere else in the world you spend time in frequently, or in your online community have the […]
Live Streaming for Business: 5 Ways to Get Started
Live Streaming for Business: 5 Ways to Get Started You may already know that live streaming is a new and potentially powerful form of content. It provides an engagement and interaction that until now was limited to face to face conversations. Now, instead of having to host a live event, you can stream live online. […]
Connecting With Prospects to Grow Your Business
Connecting With Prospects Do you know that your prospects are waiting for you to connect with them? That’s right, the people you want to serve by sharing your knowledge, experience, and expertise on your chosen topic are just as anxious to connect with you as you are with them. Let’s dig deeper with the “connecting […]
Live Streaming: Marketing Strategy
Integrating a Live Streaming Marketing Strategy Marketing tactics, channels, and efforts tend to be more powerful and effective when they are integrated. For example, you might share a blog post on your Facebook account. This is integrated marketing. You’re using Facebook to help promote your blog. Chances are you might also have social media buttons […]
Live Streaming – Best Practices
Live Streaming – Best Practices Live streaming is a lot like live television, but it’s also part of your marketing plan. So while you can wing it and just turn on your phone and start streaming, you probably want to embrace some best practices so that you can put your best foot, or face, forward. […]
Live Streaming Apps
Top Live Streaming Apps Available Right Now There are two big players in the live streaming world right now. They are Periscope and Meerkat. However, Facebook Live has been released and there are some other options that we’ll discuss as well. Knowing your options will help you decide where to start and how to begin […]
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