This is a guest post from my good friend and colleague Dennis Becker on the topic of Info Product Creation – tips that can change your life.
You can build a fantastic business with those “mini” info products alone… and many people have. If creating 1-day products is your ideal business model, don’t stop
But, maybe you’re ready to take things to the next level.
The real, big money is in higher-end products. The big money is in having a well-oiled product funnel. Consider the products that your favorite, most successful marketing
idols have for sale.
They probably have some free products, low-end products, high-end products, and maybe even coaching and consulting… something for every learning and spending level.
They do that because it works.
I have an incredible number of products out. Some follow the 1-problem model and others are much more comprehensive and higher end. I have created these products for a reason–it’s because it serves my audience well and results in a fantastic income.
I urge you to continue building your information product empire.
Develop some more comprehensive, high end products along with your easier, less expensive products. Once a customer buys one of your 1-problem products, they’ll be
more likely to know, like, and trust you, and then be willing to invest in something more substantial… if you have something like that…
…which you definitely should have, otherwise YOUR customer has just realized that they want and need more specific information, and they might pay for that information somewhere else if you aren’t ready to help them.
Develop a funnel that will grab more traffic, net more sales, and have your customers buying product after product from you.
There’s definitely a secret to making it all work.
The cool thing is that it’s actually easier than you expect to put all the pieces of the puzzle together. It’s the secret of becoming successful with your own info product funnel. It’s the secret of combining low end and high end products to build a huge list and make a full time income online.
The trick is to take a bird’s eye view of your business so you know
exactly what you’re looking at.
What does your eventual, successful business look like from a distance? You have to know what your goal is to get where you’re going. But then, you have to break it down. If you don’t, you’ll get overwhelmed. It’s time to break product creation, driving traffic,
building a list, and making sales into super-simple steps that will add up to something big.
It’s actually easy to build a complete info product business.
I’ve been developing info products for a number of years now, and have helped many others find their success. It wasn’t always easy, but I’ve broken the process down into 6 easy pieces and put it in a Training Guide (that link gives you a special price because you’ve responded to this guest post – normally the price is $20 higher.)
This is a complete, start to finish business model that can absolutely help you find success with product creation.
Imagine living the life you want to live… this is how it happens.
Picture yourself earning money day and night. Imagine what it will feel like to change your life and the lives of others. How much could you earn if you had a great list, great contacts, a great product funnel, and great success?
There is one thing marketers forget about when they set out to create their info product empire…
What they tend to neglect is the motivation and mindset.
That, in my experience and opinion, is absolutely key. If you aren’t motivated to follow through, you won’t. If you don’t believe in yourself and have strong goals, you’ll never achieve them. That’s exactly why I’ve made that the first module in my 6 Easy Pieces Of Product Creation course.
People tend to be too scattered and unfocused. This Easy Piece all but ensures you carry through with everything it takes to become successful with your own products. If I had to start all over again from nothing, I’d follow these 6 Easy Pieces to very quickly find success again.
What are the 6 Easy Pieces?
2. Simple 1-day products
3. Powerful, surprising high-end products
4. Incredible sales techniques
5. Unstoppable traffic
6. Advanced methods for newfound success
I’m going to show you how to get motivated, set goals (and reach them), create simple products in just 1 day, create high end, high earning products, easily make sales, drive traffic, and build your list. I also include some “secret sauce” techniques that you’ve never seen anywhere else.
Grab 6 Easy Pieces of Product Creation Here. Dedicate yourself to this, and you can succeed.