Emotional Insight Marketing Audiences are overwhelmed with marketing that feels impersonal and generic. Traditional demographics and buyer personas reduce people to age groups, income brackets, and purchase habits. Here, I’ll share insight on using emotional insight marketing to grow a lucrative business. This approach overlooks what actually drives individuals: their emotions, values, and life experiences. […]
A Thanksgiving Story for Entrepreneurs
It’s Thanksgiving Day as I am writing this. I woke up earlier than usual and decided to look at my emails on my phone. It’s rare that I do this, but as it’s a holiday in the States I knew that there could be something interesting for me to read. There were two emails from […]
Create Your Personal Vision Statement
Do You Have a Personal Vision Statement for Your Life and Business? When you create a personal vision statement you are more clear about your goals, dreams, and intentions for your life and your business. This will make all the difference in the level of success and personal growth you will be able to achieve […]
Faceless on YouTube… Creating Videos for the Camera Shy
Camera Shy, Cash Rich: Going Faceless on YouTube What’s an online entrepreneur, blogger, product creator, or marketer to do if they’re camera shy but want and need more visibility? Faceless on YouTube may be the answer to grow your business exponentially. When I tell my clients to build a high-quality, niched YouTube channel, that typically […]
Content Site Strategy SEO
What is Content Site Strategy SEO? A content site strategy SEO is a method used in search engine optimization (SEO). It involves taking your website content and structuring it around keyword-based themes. In short, when you create a ‘silo’ structure, distinct sections on your website are created by grouping any related content together. Implement a […]
Daily Routines for Productivity
The Importance of Developing Daily Routines for Productivity Did you know that the things you repeatedly do can make or break your success? These are your routines – the tasks that you do every day. What do you think about your daily routines for productivity? Are they helping you achieve your goals? Or are they […]
The One Thing: All Entrepreneurs Need to Do This
The One Thing All Entrepreneurs Need to Do “I’ve never found anyone that didn’t want to help me if I asked them for help,” said Steve Jobs. “Most people never ask … and that’s what separates, sometimes, the people who do things from the people who just dream about them.” Here, I’ll share with you […]
Outsourcing and Delegating for Your Business
Thinking About Outsourcing and Delegating for Your Business? How To Determine What’s First When you first start to consider outsourcing and delegating, it can be tough to decide what you should outsource first. There are so many different tasks, so many options, and so many people to consider for the job. Here, I’ll share my […]
Content Site Silo Strategy
Your SEO Content Site Silo Strategy It’s not uncommon for online marketers to struggle with ranking their site, whether it’s brand new or has been in existence for quite awhile. There are a large number of competitors working against you, so you have to do everything in your power to boost your rank and overcome […]
Your AI Powered Content Marketing System
Building Your AI Powered Content Marketing System The digital age has transformed the way we consume information. Audiences are bombarded with content across countless platforms, demanding a level of quality, engagement, and relevance that’s constantly evolving. The strategy of creating your AI powered content marketing system is an important one. As a content marketer, staying […]
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