After hosting my first teleseminar way back in 2007, I have now gone on to do more than four thousand hours of these calls. This continues to be the most effective marketing strategy I use to reach my target market, as well as a valuable tool for teaching my online courses and programs.
And, perhaps most importantly, hosting teleseminars online offers a way for us to more fully connect with our audience. All of this leads to us building a lucrative online empire for years to come. Allow me to explain.
We are all on many people’s lists. In fact, you may be on twenty or thirty or even more lists, yet you do not feel connected with more than a few of the people who continue to send you offers through their broadcast and autoresponder emails. The reason for this, I believe, is that we do not relate to these people. We have not met them in person. We have not heard their voice, unless they have audio on the sites or on their sales letters. They are one dimensional, and they just blend into the background. Sometimes I can’t even recall why I joined a list in the first place.
On the other hand, if someone allows you to hear their voice, they become a fully fleshed out, three dimensional being that is speaking directly to us, interacting and answering our questions. That is the power of hosting teleseminars as you build your online business. Test this out for yourself.
As you read through your daily emails, do you hear the person’s voice as you read their message, or do you have absolutely no idea of what they sound like? When you come across the email of someone whose voice you have heard, how does that make you feel? Have you ever thought of creating an audio recording of yourself sharing information that would help your prospects that would serve as your lead magnet?
I host a regular teleseminar I refer to as Ask Connie Anything where I teach a simple topic, share valuable resources, and also offer something for sale. This could be my own product or course, or one from an affiliate. In either case, it is directly related to what I was talking about during my call. Many times I will also include a handout or a Study Guide that gives more detailed information.
This strategy has proved to be effective and profitable when paired with a live teleseminar. The possibilities are truly endless, including the opportunity to interview guests to discuss a topic or promote their product, service, or course through an affiliate link.
I was so nervous about hosting teleseminars online in the beginning, but I pushed through the fear and kept on doing them once a week for about eighteen months. My prospects felt that they knew me, and could hear in my voice that I cared about them. This increased the ‘know, like, and trust factor’ and my sales increased dramatically.
I encourage you to get started with this right away. I highly recommend the instant teleseminar I have used since its inception in 2007 for this part of your business, and you can get a $1 trial here so that hosting teleseminars online becomes a regular part of your business.
Another benefit of using teleseminars to get your message out to the world and increase your visibility and credibility instead of Zoom, or even the GoToWebinar service I use to teach my online courses is the fact that everyone already knows how to use a phone.
When you bring the level of technology required down to the basics, you’ll have a wider reach and be able to focus on serving the people who need and want what you have to offer, and can only hear your message from you. Another benefit of the service I’ve been using since I got started online is that you may upload slides and show them during your call and they’ll also show during your replays. This is a super simple approach to online marketing, and I promise you this will make a difference for you.
I’m author, blogger, publisher, and entrepreneur Connie Ragen Green and would love to connect with you. If you are new to the world of online entrepreneurship please check out my comprehensive training on how to set up Funnels That Click and learn how to gain an unfair advantage when it comes to building a lucrative online business.