You can set up a nice looking and focused blog, optin page, sales letter, and more, but if you are not getting enough traffic to your sites you will not make very many sales. I have now seen this so many times that I know it is an issue for many new online marketers. If this describes what has happened with your online business, I am going to share some techniques for driving massive traffic, as well as reaching the exact people who want to purchase what you have to offer. I learned what I am explaining here from Jim Edwards in his Free WordPress Traffic training course.
Your business is all about keywords, the words we all use when we go on the Internet to find information. Many of these are local searches, such as those for a plumber or a hair stylist in your community, but the remainder of these searches are for topics related to the products, courses, and services offered by those working online. The best gift you can ever give yourself and your business is to spend the time necessary to find out exactly which words and phrases your prospects are using when they search for what you do and what you have available for sale.
The next step is to then use these keywords within your blog posts and on your other web pages. The search engines are crawling these pages regularly, so you need to tell them what your site is about with the words you use. One of the most helpful tools for this is the free keyword tool offered by Google. Simply type in your site’s name and Google will tell you exactly what your site is about. If you are not happy with the result of this, change the words you are using and wait for about twenty-four hours. I spent years trying to tell Google that my sites were about one thing, when they were telling me they were about something completely different. I finally gave up that struggle and started changing what I was writing about and this changed my business and turned it around completely.
Do regular searches for your topics and see what results you get. These will most likely be the sites of your competitors, so take a look and see how they present themselves online. This can be extremely educational, and you may even find people to joint venture with as you become more experienced with what you are doing in your online business.