This idea was hard for me to grasp, but now it is a solid part of my marketing strategy. Setting up a series of autoresponder messages for each topic and product you create gives you the opprtunity to stay connected with your prospects and clients for an extended period of time, rather than for just […]
Video Marketing To Reach New Prospects On Your List
Even if someone has been on your list for quite awhile, they may not be a prospect. The reason I am saying this is that we all join lists to get the free giveaway or because we were interested at the time we signed up, but now we just don’t care as much. If there […]
Interview The Experts In Your Niche – And Let Them Interview You
When I was new online I did not understand how I would ever be able to interview anyone, let alone be interviewed by others. After the first year I finally got up enough courage to ask two people if I could interview them, and they both agreed. Each person was someone I had purchased a […]
The Secret No One Tells You About Newsletters
I’ve discussed newsletters here, but there is so much more that you need to know. Offering a free newsletter not only builds your list, but also gives you an opportunity to market to the people who are already on your list. Best of all, you have to do very little in order to create a […]
Remind Them Of What Your Product Has To Offer
You may have a list of people who have opted in to receive more information on your topic, but have not purchased your eBook or other product. I have found that the best way to connect with them is to remind them of what your product or servive has to offer. For example, tell them […]
Offer Your List A Free Membership To One Of Your Sites
You may know that I now have 6 membership sites. These sites allow me to have multiple streams of online income in the areas where I am something of an expert. These include article marketing, affiliate marketing, and marketing for small businesses. So how can this help you, you may be asking? I decided to […]
Facebook Fan Pages – List Marketing On Facebook
Facebook Fan Pages are an excellent way to connect with your list as you promote your business on the Internet. This works extremely well, no matter if you work exclusively online, have a physical brick and mortar business, or do some combination of both. There are several things you need to know in order to […]
Ask Your List What They Want From You
One of the smartest things you can ever do when marketing your business online is to ask the people who are already on your list what they want from you. This is the way to connect with them and to find out how you can best serve them with your knowledge and expertise of your […]
Send Your Apologies To Your List
Last week I had to apologize to the people on my list. I had invited them to a teleseminar training that required a password. The first email I sent contained this password; the follow up email did not. I did the same thing on my paid call that week. One of my students wrote to tell me […]
Membership Sites – Teaching Your List How To Achieve Their Goals
I am a former classroom teacher, so the idea of teaching people on the Internet was a natural progression for me. Sharing great resources that teach valuable concepts is part of what I love to do. Today I want to teach you more about how membership sites can change your online business model. My colleague Heather […]
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