October 23rd, 2014

Announcement: Huge Profits Tiny List with Connie Ragen Green

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Making huge profits with a small list is possible! My name is Connie Ragen Green, and I’ve been making a full time living online since 2006. I have successfully built a five figure a month income with a very small list. In fact, I was earning six figures a year long before I had one thousand people on my list, and I can teach you how I did this by following some simple marketing strategies based on affiliate marketing, product creation, and joint ventures. I am now a list relationship coach, helping others to build a relationship with the people on their lists in order to increase their online income.

The mission of this site is to teach you how to monetize your list, no matter how small it is. I will share what has worked for me, and welcome your comments and suggestions for what other information you would like for me to share with you.

Even though it is important to be continually growing your list, you certainly do not need a huge list in order to make an excellent living with your online business. Thanks for being here, and be sure to sign up on the right to receive an email notification when I write a new post twice each week. Feel free to leave a comment on any post that resonates with you, and share your own experiences about making big money with a tiny list. I have completed my first book, Huge Profits With A Tiny List: 50 Ways To Use Relationship Marketing To Increase Your Bottom Line, and it is now available. Click on the picture of the book on the right to get your copy today, or visit Amazon.com directly to see what else I have available.

My latest books are now available. The titles include Huge Profits With Affiliate Marketing: How To Build An Online Empire By Recommending What You Love and The Inner Game of Internet Marketing, co-written with author Geoff Hoff. Click on the link on the right, or visit my author page on Amazon or Barnes & Noble to order your copy today.

Finally, The Weekend Marketer, is available! I spent almost a year creating this book and online course based on the principles and CRGreen Cover 03 SM 187x300 Huge Profits Tiny List with Connie Ragen Greenstrategies I used to make the jump from working as a classroom teacher and real estate appraiser to coming online full time in 2006. You can do the same thing, and I’m here to assist you. No matter where you are right now, the Weekend Marketer™ book and program will help you to achieve the success you want and deserve.

It is my hope that you will join me on your journey of turning your ideas, interests, and passions into a lucrative online business. The first Weekend Marketer Live Workshop was in October in Las Vegas, and was so well received that I hosted two more – one in April of 2014 and the third one in October of 2014.

My latest book, The Transformational Entrepreneur, has just been released in October of 2014. This book is the culmination of everything I have learned since coming online in 2006. My next live event will be based on the concepts and strategies I teach in this book and is scheduled for May of 2015.

October 18th, 2014

How To Create Digital Products Fast

online product creation 300x262 How To Create Digital Products FastHow to Create Digital Products Fast

One of the best things you can create and sell to your audience is digital information products. Digital products can be in many formats today – from text to audio to video and anything in between, or a combination of all of the above. The thing that all digital products have in common is once you’ve created the main product there is no incremental increase in costs. In fact when it comes to digital products, your costs go down the more you can sell. Once you learn how to create digital products fast, the sky is the limit on what you can achieve as an entrepreneur.

If you can develop digital products for your audience, and through product and packaging design make more sales, your profit potential is unlimited. You won’t need a factory, a warehouse, or even a post office to ensure that your audience gets your products. You simply need a digital delivery method, a checkout method and top-notch design to ensure that your audience notices your product over other products.

 

Anyone Can Create a Viable Digital Product

If you have an idea, a skill, or knowledge of interest to others, you can earn money from digital products. Digital products are a great way to sell information, courses, eBooks, coaching programs and more. With digital delivery you can sell your products for a lower cost. And the truth is, anyone who can teach something to someone, or give information to someone about what they know, can create and successfully sell digital products.

 

Information Products are Inexpensive in the Long Run

The most expensive part about selling digital products is creating the product itself. You will need to invest time and effort into preparing a product or a series of products for your audience. You may need to invest in technology, talent or labor for various parts of a digital product. The biggest investment will be either money, or time if you do it all yourself.

 

Common Digital Products

The one type of digital product you’re probably most familiar with today is Kindle eBooks. Amazon has revolutionized the publishing industry with their Kindle Direct Publishing platform, and what’s more, it costs Amazon practically nothing in terms of manpower to host and house their publishing house. It will cost you absolutely nothing either to publish to Kindle platform in terms of hosting the files or selling your book. You can earn from 35 to 70 percent of the cover price.

Usually, self-published digital booksellers actually earn more per book than they do with traditional publishing. This is because there is no cost for printing, and the cost of file transfers is really very small – almost nothing. It’s all digital with no physical product so it’s all server space, which is inexpensive when you own your own servers like they do. This is why the percentage they take covers it.

 

You Can Earn High Profits Selling Digital Products

Imagine if you can have a multiple six-figure business just by sending your audience digital files – nothing physical at all. Not even a paper invoice is required. There are no set manpower needs and the sky is the limit on what you can produce in terms of information for your audience to digest and money you can earn, and at the same time your expenses are super low. What could be better than that?

If you would like to get started as an online entrepreneur creating digital information products, the training I highly recommend is called Product eClass. Download your complimentary Special Report ‘From Zero to Done in 2 Hours‘ and you’ll be on your way to becoming a digital information product creation machine.

 

October 2nd, 2014

Search Engine Marketing – What Is It Exactly?

Search engine marketing 300x150 Search Engine Marketing   What Is It Exactly?Search Engine Marketing – Part I of a Four Part Series

Search Engine Marketing is a term you’ve probably heard many times. But what exactly does it mean? The term refers to the different ways in which companies get noticed and attract customers to their websites. Some of the related areas include pay per click, click through rates and search engine optimization. In this four-part series, we will explore these different areas and how you can use them to build your business.

Search Engine Marketing, or SEM, has been around for years, but it is always changing and improving in order to maximize profits. It does take some knowledge of the process in order to make it work well for you and improve business on your site.

There are several different tools involved in the Search Engine Marketing process. In this report, you will learn how to understand and use them in order to optimize your website and increase profits.

The History of Search Engines

Let’s begin with a little history on the subject. After the invention of the internet brought a world of information to our fingertips, the most important next step was to come up with a way to easily search this infinite field for specific, relevant results. Tech programmers and mathematicians worked together to develop algorithms which allowed people to locate information quickly using search engines. These search engines grouped relevant results together within the given search parameters.

It wasn’t necessary for us computer users to learn these complicated algorithms. The techies made the search capabilities user-friendly by setting up a search box where all we had to do was enter words or phrases, now known as keywords. By entering these keywords for a search, suddenly the whole wealth of information available on the internet became easily accessible on the screen in front of us.

The original algorithms have changed, and continue to do so, which means they are unpredictable. However, savvy marketers stepped in and developed a way to use these search results to direct searchers to a particular site or webpage. Online businesses were eager to use these search results to boost their business. But the engineers who developed the search technology also wanted to realize some profit from the effort they put into providing this free search capability to the public.

The search engine operators realized that businesses would be willing to pay a premium to have their companies appear on search result pages, regardless of how their search engine optimization was perfected. The most popular search engines, including Google and Yahoo, began to sell advertising space on their search result pages. This was the beginning of the sponsored ads and links which are now prevalent on these pages.

This idea worked well and brought in enormous revenue for both the advertisers and the search engines. These companies now offer marketing programs which allow businesses to bid on top ad placement within search results and learn how to use specific lists of keywords to create compelling ads.

The Basics of Search Engine Optimization

Of course, optimizing your website to appear high in the free search rankings is a very important part of maximizing your business. You will want to start this process right away. However, seeing profitable results does take some time. While you wait for the traffic from your search optimization to generate, it may be wise to invest in some paid search placement to keep your business flowing with immediate traffic.

The way in which search engines rank websites has changed a lot over the course of the past decade. While the basics remain the same, there is now more of a focus on ‘off page factors’, as opposed to ‘on page factors’. These are terms we will explore more in depth later in this article. The skyrocketing expansion of social media is also playing a huge role in how rankings are determined. It’s important to factor this trend into consideration.

In my next post, I will cover the basics of what people search for and how to improve your rankings in those searches. (Read Part II in this series on search engine marketing here).

October 2nd, 2014

Search Engine Marketing Tips

 Search Engine Marketing TipsSearch Engine Marketing Tips – Part II of a Four Part Series

In our continuation of the series on Search Engine Marketing and Optimization, I will start at the beginning, and cover the basics of what people search for and share my very best search engine marketing tips with you here..

Keywords are the Key

The most important factor in doing and attracting business on the internet begins with words. Knowing how to use words effectively is the key to getting results. But how do you know which words to use in order to get the results you want?

We have all heard of keywords. We know that these are the words consumers enter into a search box to find what they’re looking for. It’s’ a good idea to start with words you think they would likely use. However, not all words are equal. Some are used more frequently than others; and if you choose the wrong words you could limit traffic to your site. There are programs which can analyze keywords for you, but test marketing words is the only way to know for sure which ones work the best.

As the owner of your business, you know your products and services better than anyone else. This gives you an advantage. Use this knowledge to generate the keywords that pertain best to your specific site. This will give you a good start in the search optimization process.

Next, you have to think of other words. Remember that not everyone will know exactly what they are searching for. For example, imagine a website which sells seeds. Someone who wants to plant a garden from scratch may not know exactly which seeds they want or which will grow best in their particular area. To attract traffic to your site, you will need to envision a list of general keywords which someone in this situation might use to begin their search.

An excellent way to find useful keywords is to research your competitors’ sites. Which words are they using? Are they using them in different ways than you are? Studying the competition is a valuable way to mine information for your own keyword generation.

Do not overlook the powerful keyword research tools that are currently available. These sites are great places to help you determine the best keywords for your products, services and market.

You should end up with a list of hundreds, maybe even thousands of keywords. You want to have plenty of options to choose from. Single keywords are fine, but it is an even better idea to combine words into unique phrases. This is known as ‘long tail marketing’, and it is a very popular technique for achieving higher search engine rankings.

For example, consider the seeds again. ‘Seeds’ is a well-known search term, but ‘seed sellers in Orange County’ narrows the search to a specific group of searchers, ensuring serious customers will find your site.

How Search Engines Relate to Content

Search engine optimization should be built into every aspect of your website. Since search engines look for keywords on unique web pages, making sure to put those keywords in all of your content, including titles, headlines, links and other elements, can help boost your rankings. However, for long-term results, a bit more is required. A website must regularly produce fresh content to make itself relevant to search engines. Continually refreshing your site’s content will go a long way towards securing a high spot in the rankings for your keywords.

There are many ways in which content benefits your site in a Search Engine Marketing campaign utilizing SEO as a tool. Spend some time thinking about what you want to offer to your search traffic. Make sure your unique content fills a need. This can be done in a variety of ways:

  • Provide informational articles which demonstrate your expertise in a certain area your customers will find relevant
  • Uncertain visitors can reassured via how-to articles which will convince them to buy your product
  • Feature product reviews and customer testimonials to solidify your credibility and reputation as a seller
  • To gain greater exposure across the Internet, be sure that your site appears in article directories

It is vital to keep your website fresh by continually updating content. Search engines crawl and rank the content on your site. It generally takes a few months, or even a bit longer, before you will have enough results to let you know whether your optimized content is working effectively. That is why this should not be the only marketing tool you use for Search Engine Marketing. Come back tomorrow for my next blog post, in which we will explore other available tools.

Read Part III of this series on search engine marketing here.

October 1st, 2014

Search Engine Marketing Online

sem2 Search Engine Marketing Online Search Engine Marketing Online – Part III of My Four Part Series

Today, in the third part of my series on Search Engine Optimization and Search Engine Marketing Online, I will provide tips for both off-page and on-page optimization which will help you improve traffic to your site.

SEO Checklist

Traffic generated by free search engines can do wonders for your website. The many benefits generated by these free searches include traffic growth to your site, new subscribers and increased sales. However, you cannot just sit back and wait. It does take some effort to improve your search engine rankings. This checklist is a convenient guide to steps for increasing your ranking, and the traffic that follows.

Off-Page SEO Tips

The following outside factors affect your search engine rankings. It is very important to consider these things when growing your business, as they affect the popularity of your site. Covering these areas will help you your chosen keyword phrases rank higher in the search engines.

  • It is vital to generate excellent content. This will affect all of the following:

v  How often your content is shared on social media. Search engines use this information to evaluate the quality of your content.

v  The amount of time a search engine user remains on your site. You don’t want a searcher to find your site and then click back right away. This signals the search engine that your site may not be relevant for that keyword or phrase.

v  The number of links to your content. It’s important to have good content so that people will link to it. Beware of the outdated practice of self-linking. Search engines can detect quality links, so these harm, rather than help.

v  It is very important to have an active social media presence and always encourage viewers to share your content on social media. You need to be seen all over the web if you want Google to take notice in a favorable way and increase your rankings.

  • Follow these tips to make sure you have quality engaging content to attracts search engines and customers:

v  Each page should cover only one unique topic.

v  Be sure your site is set up with clearly marked, efficient navigation, so that all content can be easily found by both visitors and search engines.

v  The use of attention-grabbing headlines is the best way to let visitors know they’ve reached the right place and entice them to read more.

v  Your content should always be easy to read. Attention spans are short, and few people will take the time to read a long block of print. Use short sentences and paragraphs and keep your words simple.

v  For the same reason, it’s important to use subheads and bullet points to break up your copy. Easy to scan print will keep viewers engaged.

v  Images are powerful ways to attract viewers and help tell your story. Articles with photos and other images always help attract and retain attention.

v  Socialize! Connecting with other website owners in your niche is beneficial to everyone, because friends are more likely to recommend and share your content with others.

On-Page SEO Tips

In addition to making a good overall impression on the worldwide web with your content, you should also pay attention to optimizing each page on your website. The following list includes a number of things you can do to improve your rankings, but be careful not to overdo it. Also, make sure the optimization feels natural and makes sense. You don’t want to put off your visitors, and search engines are savvy. They will catch on to any attempts to ‘game’ the system.

  • Try to make sure all content is at least three hundred words long. There may be occasions when this is just not possible, but it is a good guideline to follow. Search engines are looking for a meaningful amount of content.
  • Use tools that are available online for keyword research. You want to find phrases which generate considerable traffic, but don’t have too much competition.
  • Make sure you put this keyword phrase in both the title of your post and in the title tag. At the same time, it’s important to work it in naturally so that the title reads well and appeals to visitors.
  • Also put your keyword phrase in the description tag for your post. Make sure the description includes the phrase, and is also interesting enough to make people want to read more.
  • Your keyword phrase should be incorporated into your site’s URL. For example: best-party-themes.html.
  • Use ALT tags to add the keyword phrase and any useful description to images on your page.
  • Make content easier to scan by using H2 and H3 tags. These are also good places to include your keyword phrase and variations on it.
  • It’s a good idea to include your keyword phrase in the first paragraph of your content. Also try to sprinkle some variations on it in a few other places within the body of your content.
  • Providing a link or two out to related pages on another site will mark your site as a hub of useful information.

It’s important to track your rankings to see how implementing these tips affect your traffic. Inevitably, it will take some tweaking as you progress until you are happy with the results. But it does take some time before search engines update their listings, so make sure to give any changes enough time to gauge their effect before discarding them for something else.

Tomorrow’s post will wrap up this series on Search Engine Optimization. Stay tuned for my final words of wisdom. (Read Part IV of this series on search engine marketing here).

 

September 30th, 2014

Search Engine Marketing – Affiliate Marketing

sem3 300x168 Search Engine Marketing   Affiliate MarketingSearch Engine Marketing – Affiliate Marketing – Part IV of My Four Part Series

To conclude this four-part series on Search Engine Optimization, let’s explore how you can use affiliate marketing and pay per click advertising to generate traffic for your site.

Improve Your Search Visibility by Getting Affiliates to Promote Your Site

Another powerful tool at your disposal is affiliate marketing. You can get affiliates to advertise for you or increase your revenue by advertising on your site for other businesses which sell related products.

There are many affiliate programs available on the Internet. Some are better than others. Before settling on one affiliate program to improve your marketing and traffic, do some research to make sure you are choosing one that is worthwhile.

When evaluating affiliate programs, these are some of the criteria you should take into consideration: its pay rate and payment schedule, its business philosophy, and above all, the credibility of its product. You should never advertise for a product you don’t believe in.

The most popular affiliate programs offer incentives and training to their affiliate partners. Training may be done through the use of newsletters and informational articles addressing the important aspects of Search Engine Marketing which help increase your business. These companies are happy to share information because they know that loyal affiliates increase profits. In return, you learn how to streamline your business marketing strategy.

Some affiliate partner options to explore include full service companies like clickbank.com and cj.com. If you prefer a do-it-yourself approach, check out Nanacast.com or amember.com.

Certain affiliate partner companies will set up websites dedicated to affiliate marketing. These websites use unique SEO content to increase sales for both you and the affiliate.

Explore Search Engine Advertising

Pay per Click (PPC) Advertising

Pay per click advertising provides free upfront advertising (in most cases). You only pay when your ads get clicked on or other action is taken. The benefit to this type of advertising is to gain ad placement in key areas where large numbers of people will view them. Search engine advertising should include some pay per click placement as part of an all-around approach to business growth.

There are several different applications involved with pay per click advertising. You can employ it with affiliate marketing campaigns for you and your partners, in paid searches and with bidding on search engine advertising. Pay per click is a broad term which covers many different aspects. You don’t necessarily get paid for every click. Let’s examine these more closely for further explanation.

Keyword-Based Pay per Click (PPC) Programs

Big search engine companies like Google and Yahoo feature pay per click programs offering wide exposure on search engine result pages (SERPs). When using these programs, choose relevant keywords for your website and/or products to create short concise ads which will grab searchers’ attention.

Pay per click programs offer a field for testing out your keywords before you launch a major SEO campaign. Use different types of keywords in ads to gauge the responses. Start with broad keywords so you get an idea of the types of keywords searchers are using. Expect to get clicks, but due to the broadness of the keyword, all of those who click through may not be the kind of traffic you need to generate buying customers.

Pay per click ads are short. The exact word and character limits depend on which program you use. Here are some to try:

  • Google AdWords
  • Yahoo Advertising
  • Bing Ads

Each ad contains a line for a title, a description, and a URL link. There is not a lot of room to make a memorable first impression. It is vital to put your targeted keywords in both the title and the description. Also, be sure to include action verbs like ‘open’, ‘click’, and ‘try’, so that searchers know an action on their part is required.

The included URL link directs searchers to your landing page. This is where I will further explain the significance of landing pages, as promised earlier. As any Internet surfer knows, it can be frustrating to have to click through several links just to find the page you want to access. Ad links that lead to a homepage tend to lose potential sales and customers, because the process of getting to the specific product becomes too involved. Again, I cannot stress enough the shortness of searchers’ attention spans.

A landing page is the page on your website where the product or service you are selling will appear and be explained to visitors. If you are selling seeds, the landing page for those seeds should contain pictures of the seeds you are selling. Your landing page can be from your virtual store, and should provide the per-unit price and a ‘buy now’ button to encourage easy sales. Direct links are the best way to entice and interest searchers.

Within the pay per click advertising programs, you first choose your keywords, then complete your ads, and finally, you will bid on those chosen keywords. The price you quote will represent the most you will pay for the ad with those keywords to appear on the search results page. You will not actually pay for your advertising until your ads are clicked on the page.

You should always use a mixture of popular keywords and phrases to attract your targeted traffic. Longer phrases work to narrow the searchers to those who are definitely interested in your particular product or service. You may not see a significant increase in traffic, but you should see sales improve.

The Final Word on Search Engine Marketing

As you have learned in this article, Search Engine Marketing is a broad term which encompasses several Internet marketing tools for attracting traffic and increasing sales for your business. No one specific tool will bring success. In order to have a good recipe for business growth, you must include a sampling of all the different ‘ingredients’.

Use a combination of all of the tools I have mentioned: search engine optimization, keyword research, link building, affiliate marketing and pay per click programs. These different factors all work together to bring the successful results you want from this type of marketing campaign. Search engines are essential advertising tools, since just about everyone these days uses search engines to find what they are looking for instead of just random surfing.

Follow the advice in this article and use the tips and tools you have learned about here to devise a Search Engine Marketing plan to get your business growth started. Remember, that nothing in sales or marketing is static and no one plan will bring optimal results forever. It is a good idea to review your plan regularly and tweak it as necessary to ensure your products or services remain in high demand.

I certainly hope my four part series of posts on this topic has been informative. Please let me know if you have additional questions or comments. You may read Part I of this series here.

September 21st, 2014

Get Started Online: Business Can Be Fun and Lucrative

Today’s online world is more competitive than ever before, yet lots of people are catapulting themselves to success in record time. I’ve been working exclusively online since 2006, and based on my experience have come to the conclusion that there are three primary things you need to successfully get started online. Business you can do from your home computer, or from wherever in the world you happen to be is a worthwhile goal. These three crucial things you need are:

  • A Blog
  • A Book
  • A Podcast

Take a few moments to think about this before I go on.

blog about 300x146 Get Started Online: Business Can Be Fun and LucrativeWhy do I so vehemently believe you must have a blog, a book, and a podcast if you are going to build a lucrative business online? Because this gives you the opportunity to get in front of millions of people immediately, without having to do any paid advertising or even to leave the comfort of your home. Allow me to go into greater detail on this.

Your blog, which I recommend you have set up at YourName.com (my main site is at ConnieRagenGreen.com), becomes the hub or central location of everything you do in your business. I have often referred to a blog as being ‘Your Home on the Internet’. You own and control this site and may write about your topic in a way that will attract the right customers and clients to you. Make sure to have an ‘About’ page that tells readers more about who you are and what you intend to share on your site. Use your keywords in your post titles and this will help others to find you more easily. Share your posts on social media sites to let others know what you are doing and how you may serve them.

Your book gives you the platform to share as much or as little as you like about your topic, in a way that will help readers to more fully understand the specific topic or topics you are an expert on. Yes, everyone is an expert in some area or can become one with some effort. Whereas your blog covers a more general territory around your niche topic, your book is more specific. You can see all of my books here.crg books 300x150 Get Started Online: Business Can Be Fun and Lucrative Amazon changed everything when they opened up the world of publishing to all of us about six years ago. It is now easier and simpler to become a published author than it has ever been in recorded history.

Your podcast brings your voice to your target audience in a way no other medium else can. I always say that allowing people to hear your voice is the next best thing to meeting them in person. Some people will resonate with the sound of your voice right away and want to engage you further through your products, courses, and coaching, and others, well, others won’t. Give people the chance to hear you as soon as possible.podcast info 300x123 Get Started Online: Business Can Be Fun and Lucrative Find out more about my podcasts here. Apple’s iTunes has become a huge search engine, and people will be able to find your podcast, which means they are finding you when they search for the words you use to describe your topic.

You want to tie all three of these marketing tools – your blog, your book, and your podcast – together so that anyone who finds you in one place will also find you in the other two online locations. For example, I write about my podcasts and my books regularly on my blog. In my books I share more about my blogs and my podcasts. On my podcasts I tell listeners about my books and my blogs.

Does this seem too overwhelming to do all at once? The good news is that you can do it on your own timeline, as long as you commit to getting started as soon as possible. Start your blog today if you haven’t already. Put it in your marketing calendar (you do have one of these, don’t you?) to post at least twice a week during the first year and at least once a week for the following two years. That will give you one hundred posts that will become your body of work online. Look into starting your own podcast.

The good news about all of this is that the cost is extremely low. Invest in a Mentor to guide you towards your goals and you will be a successful online entrepreneur before you know it. Get started online! Business has never been so lucrative and so much fun. As an online entrepreneur, what is your plan to make this happen for yourself and for your business?

Get started with all three things – your blog, your book, and your podcast – by attending my
Weekend Marketer Live Workshop in Las Vegas October 10-12.
Contact me directly for discount pricing. I have nine spots remaining.

 

September 19th, 2014

Get Organized Online

1 Slippery slope 300x212 Get Organized OnlineGet Organized Online to Grow Your Business

Are you always on a slippery slope when it comes to staying organized in your business? You aren’t alone. Cleaning up chaos and restoring order to your business is all about finding the right tools and methods that work with you, your clients, your contractors—and your unique type of business. Help is on the way, and I’m sharing seven of my best tips with you here.

Apply as many of these 7 ideas as you can to help you stop yourself from sliding down the slippery slope towards overwhelm. If you are willing to commit to making an effort to get organized online, your bottom line will thank you.

  1. Create a Company Manual.In fact, create two—a master manual for yourself, and one with personal information missing for your VA or project manager.Your company manual should act as a complete package, should anything happen to you, so that whoever is cleaning up your business affairs can find everything they need, including your RoboForm or LastPass master password, site URLS, contractors to be paid, instructions, business documents—and the password to your computer!
  2. Manage Your Taxes Now!Did you have to pay taxes last year? Is your business already bringing in more income? Then estimate and project your next year’s taxes—and start putting a portion of each month’s income into your business bank account or a business savings account for taxes; or set up a tax payment option directly in your online banking and pay a portion every month.At tax time, you won’t have to pay—and if you do, it will be minimal. (And maybe you’ll get a refund!)
  3. Use Mobile Apps to Help You Get Organized Online.Is half your life lived on your smart phone? If your answer is ‘YES!’, consider using mobile apps to help you stay organized.You can download:
    • To-do lists
    • Schedulers
    • Expense tracking apps
    • Dictation and recording apps
    • Social media scheduling and tracking apps

    Plus all those personal apps that free up more time for your business are excellent as well.

  4. Organize and Straighten Up Your Office.Once you have de-cluttered your physical workspace, fit maintaining it into your daily routine. File everything the moment you use it and take note of where clutter tends to build up again.organize 300x223 Get Organized OnlineClutter is a sign that something is not working for you. So analyze what you are missing and do something about it. It might be a bigger in-tray, or a different place to put your pencil holder or a bulletin board instead of a wall calendar—but whatever gives you problems, don’t wait till clutter builds up again. Fix it straight away, make sure it works—and get back to keeping your office clean; an inspirational, organized, pleasant place to work.
  5. Outsource Jobs Around the House.Don’t just outsource your online business tasks: Do the same for your physical space and offline responsibilities too.Pay the children to walk the dog. Invest in a cleaning service—and have them dust, polish and vacuum your office too. Ask your husband to split the cooking with you.
  6. What’s Your Learning Style?Often when a method doesn’t work, it’s because it was recommended by someone with a different learning style than you. If you’re a tactile, visual learner, making online, text-based to-do lists is likely to have you abandoning this tactic in less than a week: Use visual apps that take advantage of shapes, graphics and color. Make paper lists and highlight the priorities in bright color.Similarly, if you are an auditory learner, record your to-do list daily. If you are always on your mobile, use an app.It’s all about fitting your method to your preferences—and lifestyle.
  7. Find Better Ways to Store Your Stuff.This tip may seem obvious, but it’s amazing how often we manage to put up with things like awkwardly placed under-desk storage cabinets or shelves that are too short for our magazine holders.Take a look at your office storage. Is it working for you? Do you need more? Less? Just something different?As soon as you can, schedule a trip to places like Home Depot, Ikea, Walmart, and even Target where you can check out different storage options and reinvent your office.

 

September 10th, 2014

Publishing on Kindle – 5 Reasons This Makes Sense

Publishing on Kindle

publishing on kindle 300x255 Publishing on Kindle   5 Reasons This Makes SenseBecoming a Kindle author will help you in much greater ways than just by the income you will earn. I currently have more than a dozen titles of my own published on Kindle, and these have helped me grow my business exponentially over the past several years. Being a published author has always carried with it perks that some were locked out of. But now with Kindle Direct Publishing, you too can take part in what most authors have always known publishing can do for them.

Here are some reasons you’ll want to add publishing on Kindle to your online business marketing mix:

  1. Become an Authority in Your Niche – Having enough material for a Kindle Book or a series of Kindle books makes you into an instant authority figure within your niche. Creating a well put together, well researched and designed Kindle book will raise your authority status faster than most other means.
  2. Establish Deeper Relationships – A book can be a more cohesive way to tell your story, to get the word out about something you’re passionate about that is more than a sound bite. A Kindle book can be as long as it needs to be to explain to your reader about who you are, what you do, why you do it and what’s in it for them.
  3. Get Known outside Your Current Circle – Due to the way Amazon promotes books, you can find some of your audience via Kindle who have never heard of you otherwise. It’s yet another way to promote your products and services that should not be passed up. Just like you wouldn’t pass up being on any social media that exists where your audience goes, you should not pass up being on Kindle where your audience is looking for eBooks and information about your niche.
  4. Get Recognition and Awards – Some people don’t realize that if you publish a Kindle book and make great sales, and enter some contests you can also win publishing awards just like people do with the big publishers. This type of recognition can get you more response than you might think.
  5. Build a Strong Community – Being a published author can help you build your community larger than before and turn the community you have into raving fans. By cross promoting your online real estate, like your blog to your book readers, you will introduce them to your work in a new way. By telling your blog visitors about your eBooks, you’ll get new respect.

You’ll be able to reach more people than you ever thought possible via your Kindle Books. If you use the Kindle Select program your book can be loaned and you’ll still earn money, so that makes it even more likely that you’re going to be discovered. Many speakers, coaches and service providers use their books to prove expertise that they otherwise would not have been able to establish with traditional publishing. Take a look at some of the books I have been publishing on Kindle and in paperback here.

 

September 9th, 2014

Book Font Combinations

book font combinations 300x225 Book Font CombinationsFinding the best book font combinations for your printed books can be a challenge, but may be well worth the time and effort to find the ones that work best for you. A recent post by book publishing expert Teresa Miller discusses this topic in her recent post, where she also shares a list of top fonts and combinations from Douglas Bonneville.

Teresa says that one her personal “go-to” combinations is the first one on Bonneville’s  list: Helvetica (bold) for chapter titles and Garamond for body content.

I have written all of my print books (nine to date) using the Georgia font throughout. Now I can see that I have limited myself with this choice and intend to be more creative with my next book (due out in October, 2014).

Which fonts are you using in your printed writing, and why do you prefer those to the more traditional font combinations?

Teresa Miller was a guest on my podcast series recently and you can listen to that interview here.