Alicia Forest, 21 Steps business coach and entrepreneur, has it all. She made the conscious decision many years ago that she would not work for someone else once she got married and had children. At her last position, working for a university, it worked out perfectly in that she set her intention that she was going to leave. She went on vacation, and returned to be told they were downsizing, and that her position was being eliminated. That was twelve years ago, and Alicia has been an entrepreneur ever since. This allows her to be at home with her two young children, spend summers at the lake with her husband and the kids, and live the life she loves.
She sees that being entrepreneurial is a choice, and Alicia feels that her business allows her to serve others. She wants to be a champion for her client’s dreams and loves working closely with people as they build their ideal business.
Alicia’s first business coach introduced her to the idea of leveraging the power of the Internet to grow her business, and she has added the ‘in person’ component by hosting her own live events. She feels that her business model is perfect for what she wants to achieve in both her personal and business life. She believes in having different mentors at different times in your life in order to grow and shape your business and better serve your own clients.
I took Alicia’s 21 Steps Live course this past summer, and it was life changing for me. We went into depth on how to align your sales funnel to build a business that suits your lifestyle. She also has a Leap Learning Lab where she teaches a new topic each month and explains in great detail how to implement what you learn in your own online business. You can get started for just a dollar.
Alicia has an MBA in Leadership, which gives her a unique perspective to doing business as an entrepreneur. She feels that so much of what she learned and now shares, including strategic planning, impacts her teaching and the results her clients are able to achieve. Planning your business over a period of time makes the difference in the level of success you are able to reach, while also eliminating stress. There is also room for spontaneity, but in a way that makes sense for your overall goals. She does not work during the summer, and this is all a part of her strategic plan for her business.
I asked Alicia to share some advice with those new to their business, and she encourages you to find someone you can model and learn from, while also receiving support. She also says that you should continually ask yourself what new piece of information you need in order to move forward logically. Seek out that information and implement it quickly. Be sure to check out her site to find out more about how you can leverage your time, elevate your business, accelerate your success, and prosper.
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