This idea was hard for me to grasp, but now it is a solid part of my marketing strategy. Setting up a series of autoresponder messages for each topic and product you create gives you the opprtunity to stay connected with your prospects and clients for an extended period of time, rather than for just a short time after they sign up with you initially.
When someone first signs up, send them a message every day for the first ten days. Then go to once a week or so, making sure to stay on topic. This gives you a reason to send them more information and appropriate offers over time. If they stay on your list for a month, they are more than likely to stay with you for an undetermined period of time.
When I was just starting out, the idea of setting up a year’s worth of autoresponder messages seemed like an impossible task. Now I just set them up for the first 30 days, and then add to that during the next month or so. The result is that I now have sales of both my own and affiliate products every single day. Many of those sales are from products and services I have recommended. The idea is to create a system where you do not have to do any additional work in order to profit for years to come. The most popular system to send out these autoresponder messages is Aweber. They are currently offering the first month for only $1.