How to Spend Summer Vacation Every generation sees the world from their own unique perspective. I was born in 1955 and am considered to be smack dab in the middle of the Baby Boomer generation. Raised by parents who were defined by the Depression and World War II, fear and uncertainty of the future was […]
Effective Communication for Online Entrepreneurs
Effective Communication Effective communication can mean the difference between meaningful relationships and ones where you are constantly at odds with other people. When it comes to communicating for your online business this can mean the difference between lifestyle and financial success or a dismal existence. It’s your choice. According to two experts in effective communication, […]
Storytelling and Memory: The Connection
Storytelling and Memory Want a Better Memory? Try Using Storytelling. Storytelling and memory go hand in hand and I will share how this works. Do you remember facts easily? How about a well crafted story? If you are like the majority of people, you will take good stories over dry facts any day. There are […]
Why I Talk to Strangers
I’ll admit it – I talk to strangers. I’m not sure when this began, but it has connected me with some pretty awesome people over the years. Four years ago, while waiting in line at the post office I met Barbara Winter, someone who’s been an online entrepreneur since the 90s. She’s also the author […]
Releasing Your Writing Inspiration Into Reality
How to Find Writing Inspiration Once I came online and began writing I decided not to look too deeply for writing inspiration. Instead, I choose to be inspired by the bigger picture of what I’m able to achieve in my life because I write every single day. With that said, there is something to being […]
Avon Breast Cancer Walk 2013
In October of 1992 I found myself in the office of an oncologist who was telling me that I most likely had less than a year to live. At some point I stopped hearing his voice, and the words hung like a cartoon bubble above his head. I was nodding, not understanding what he was […]
Connect With Your Target Audience
In today’s world of constant ‘noise’, how do you best connect with your target audience to share our message and begin the relationship that can turn into a conversation for our business? In an effort to engage our audience in a way that will allow them to consume our information, we must be proactive in […]
Your “About” Page
The most important page on your blog or website may very well be the “About” page. Most of us neglect this page completely on our sites, or just add a sentence or two that doesn’t have any real meaning to anyone who may read it. I would encourage you to take a serious look at […]
Build Your List with Storytelling
I can remember the little girl next door asking my mother how she knew so many stories. That ‘little girl’ is now in her forties, and I’m sure she has stories of her own that she has shared with her family in the years since that time. We all grew up hearing stories, and you […]
Storytelling To Connect With Your Audience
When I was teaching 5th and 6th graders in the inner city of Los Angeles, many of my students had full time responsibilities at home. These included cooking, housework, and caring for younger siblings. While I am a firm believer in children helping out around the house, this went far beyond what is usually expected […]
Storytelling To Build Your Business – Relationship Marketing Includes Stories
Storytelling is an important part of relationship marketing. I used to believe that my stories would not be of interest to anyone, and that they might even detract from my credibility as an online entrepreneur. It turns out that stories are something we can all relate to. Now people ask me to tell some of […]
Storytelling To Build A Relationship With Your List
Building a relationship with your list can be a simple process if done from the very beginning. Storytelling is a natural and powerful way to connect with your target audience on a much deeper level than what most marketers are doing. You can learn to craft and shape these stories to retain their integrity while […]
Create A Buzz When Marketing To Your List!
Are you excited at the news you are sharing with your list? You must exaggerate what you say and write when you are working online, because the majority of your prospects will never meet you in person. You will want to tell everyone who you are and what you have to offer. This is a […]
Storytelling To Connect With Your List
When I was just starting out online my autoresponder messages were very dry and businesslike. I never wrote about anything that wasn’t precisely on target with what I was writing to them about. Once I became more comfortable in my business I loosened up quite a bit. I now write about all kinds of things that happen to […]