I seem to answer questions regularly on the topic of article marketing tips for building a profitable business. My students want to know if things have changed since I came online in 2006, and if it’s still important for them to write articles on a regular basis. Their basic question is whether I would do things any differently if I were just starting out with an online business today.
The answer is a resounding Yes! What was important when I was new online is still important today. It all gets down to three areas we must focus on, and those are:
- Credibility – I think of this as establishing who you are and what you have to offer others as a part of your online business. Credibility is best established by writing about your topic to share your expertise and knowledge with your target audience and future prospects.
- Visibility – This is the process of getting your name out in a big way on the Internet. The idea is to be so visible that people see you everywhere.
- Profitability – Monetizing what we do online is the step that turns our passion from a hobby into a real business. In the offline world they refer to this as a ‘going concern’.
You can see that article writing and marketing fits in well with all three of these key areas. By spending some time each day to get your writing out to others in the form of blog posts, articles that can be submitted to the various directories, short reports, eBooks, books for the Kindle, and traditional books, it won’t take long before you have both the credibility and visibility in your niche to make you a true player in your field. It is then up to you to offer products and courses so that you can start earning the money you deserve.
Start by making a schedule of when and what you will write. I write every day, but it isn’t always articles I am working on. For example, during the past couple of months I’ve been finishing my latest book – Huge Profits With Affiliate Marketing – so my time and effort with writing each day went into that project.
These article marketing tips will change what you do online forever. You can see that it is worthwhile to write every day to get your name out there as soon as possible. Combine that with audio recordings, video, and other types of marketing to turn your knowledge and information into a profitable online business.